Faculty Book Showcase

Counter-Cola charts the history of one of the world’s most influential and widely known corporations, The Coca-Cola Company. Over the past 130 years, the corporation has sought to make its products, brands, and business central to daily life in over 200 countries. Amanda Ciafone uses this example of global capitalism to reveal the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the twentieth and twenty-first centuries.  Coca-Cola's success has not gone uncontested. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to either assimilate critiques or reveal its limits.

Lino Brocka (1939–1991) was one of Asia and the Global South’s most celebrated filmmakers. A versatile talent, he was at once a bankable director of genre movies, an internationally acclaimed auteur of social films, a pioneer of queer cinema, and an outspoken critic of Ferdinand Marcos’s autocratic regime. José B. Capino examines the figuration of politics in the Filipino director’s movies, illuminating their historical contexts, allegorical tropes, and social critiques. Combining eye-opening archival research with fresh interpretations of over fifteen of Brocka’s major and minor works, Martial Law Melodrama does more than reveal the breadth of his political vision. It also offers a timely lesson about popular cinema’s vital role in the struggle for democracy.

Ancient Greek ethnographies—descriptions of other peoples—provide unique resources for understanding ancient environmental thought and assumptions, as well as anxieties, about how humans relate to nature as a whole. In Other Natures, Clara Bosak-Schroeder examines the works of seminal authors such as Herodotus and Diodorus Siculus to persuasively demonstrate how non-Greek communities affected and were in turn deeply affected by their local animals, plants, climate, and landscape. She shows that these authors used ethnographies of non-Greek peoples to explore, question, and challenge how Greeks ate, procreated, nurtured, collaborated, accumulated, and consumed. In recuperating this important strain of ancient thought, Bosak-Schroeder makes it newly relevant to vital questions and ideas being posed in the environmental humanities today, arguing that human life and well-being are inextricable from the life and well-being of the nonhuman world. By turning to such ancient ethnographies, we can uncover important models for confronting environmental crisis.

Sex, Love, and Gender is the first volume to present a comprehensive philosophical theory that brings together all of Kant's practical philosophy — found across his works on ethics, justice, anthropology, history, and religion — and provides a critique of emotionally healthy and morally permissible sexual, loving, gendered being. By rethinking Kant's work on human nature and making space for sex, love, and gender within his moral accounts of freedom, the book shows how, despite his austere and even anti-sex, cisist, sexist, and heterosexist reputation, Kant's writings on happiness and virtue (Part I) and right (Part II) in fact yield fertile philosophical ground on which we can explore specific contemporary issues such as abortion, sexual orientation, sexual or gendered identity, marriage, trade in sexual services, and sex- or gender-based oppression. Indeed, Kant's philosophy provides us with resources to appreciate and value the diversity of human ways of loving and the existential importance of our embodied, social selves. Structured on a thematic basis, with introductions to assist those new to Kant's philosophy, this book will be a valuable resource for anyone who cares about these issues and wants to make sense of them.

Latina/os have seen increased visibility in the media in the past several years, especially in feature-length films, network television programs, and various digital platforms. The Gender of Latinidad: Uses and Abuses of Hybridity explores Latina/o visibility—analyzing presence, production, and interpretation throughout various media. An important contribution to the emerging field of Latina/o Media Studies, this unique volume brings together political economy and cultural studies to consider the limitations of cultural politics and explore current issues relevant to Latina/o cultural inclusion.

Author Angharad N. Valdivia addresses the concept of hybridity and applies it to contemporary Latinidad, in which hybrid Latina/os lead hybrid lives and consume hybrid media. The text explores strategies for gendered visibility in a range of popular culture media, using the concept of hybridity to connect Latina/o Studies to Feminist Media Studies, Gender Studies, and Ethnic Studies. Throughout the text, the author discusses the inclusion Latina/o scholars and audiences seek and considers if such inclusion is even achievable. Offering intersectional exploration of Latinidad in mainstream media, this volume:

• Explores the trope of the spitfire in the context of popular media
• Brings Disney Studies into Latina/o Studies
• Discusses the dynamic inclusion of Latinidad in awards ceremonies
• Assesses the implicit utopias of Latina/o representation
• Presents the only major academic treatment of Charo

Presenting an original perspective on Latina/os in media, The Gender of Latinidad: Uses and Abuses of Hybridity is an ideal text for students and scholars in areas including Gender Studies, Ethnic Studies, and general Media and Feminist Media Studies.

This companion provides a guide to queer inquiry in literary and cultural studies. The essays represent new and emerging areas, including transgender studies, indigenous studies, disability studies, queer of color critique, performance studies, and studies of digital culture.  Rather than being organized around a set of literary texts defined by a particular theme, literary movement, or demographic, this volume foregrounds a queer critical approach that moves across a wide array of literary traditions, genres, historical periods, national contexts, and media. This book traces the intellectual and political emergence of queer studies, addresses relevant critical debates in the field, provides an overview of queer approaches to genres, and explains how queer approaches have transformed understandings of key concepts in multiple fields.

Offering a refreshing combination of accessibility and intellectual rigor, How to Interpret Literature: Critical Theory for Literary and Cultural Studies, Fourth Edition, presents an up-to-date, concise, and wide-ranging historicist survey of contemporary thinking in critical theory. The only book of its kind that thoroughly merges literary studies with cultural studies, this text provides a critical look at the major movements in literary studies from the 1930s to the present. It is the only up-to-date survey of literary theory that devotes extensive treatment to queer studies, postcolonial and race studies, environmental criticism, and disability studies. How to Interpret Literature is ideal as a stand-alone text or in conjunction with an anthology of primary readings, like Robert Dale Parker's Critical Theory: A Reader for Literary and Cultural Studies.

What does the good life mean in a "backward" place?  As communist regimes denigrated widespread unemployment and consumer excess in Western countries, socialist Eastern European states simultaneously legitimized their power through their apparent ability to satisfy consumers' needs. Moving beyond binaries of production and consumption, the essays collected here examine the lessons consumption studies can offer about ethnic and national identity and the role of economic expertise in shaping consumer behavior. From Polish VCRs to Ukrainian fashion boutiques, tropical fruits in the GDR to cinemas in Belgrade, The Socialist Good Life explores what consumption means in a worker state where communist ideology emphasizes collective needs over individual pleasures.

The unique mission of a public education is to reproduce a civic public. For the most part this will not happen in a vacuum and requires specific institutions—the most prominent of which are the publicschools. Publicly supported schools have other functions as well. They socialize; train, produce a workforce and, hopefully, promote individual growth and autonomy. True, all of these functions may be carried on by private or religious schools as well. However, public schools should have the additional responsibility of reproducing a civic public for a diverse pluralistic society. The problem is that in the context of neoliberal ideology, where all the other educational functions are reduced to economic ones within a market context where competition (nation to nation, state to state, community to community, school to school, teacher to teacher, student to student) rules, the public function becomes less and less central and more and more difficult to carry out. This book suggests ways to change this by bring to idea of a true public education back into focus.

Werner Herzog (b. 1942) is perhaps the most famous living German filmmaker, but his films have never been read in the context of German cultural history. And while there is a surfeit of film reviews, interviews, and scholarly articles on Herzog and his work, there are very few books devoted to his films, and none addressing his entire career to date. Until now.

Forgotten Dreams offers not only an analytical study of Herzog's films but also a new reading of Romanticism's impact beyond the nineteenth century. It argues that his films re-envision and help us better understand a critical stream in Romanticism, and places the films in conversation with other filmmakers, authors, and philosophers in order to illuminate that critical stream. The result is a lively reconnection with Romantic themes and convictions that have been partly forgotten in the midst of Germany's postwar rejection of much of Romantic thought, yet are still operative in German culture today. The film analyses will interest scholars of film, German Studies, and Romanticism as well as a broader public interested in Herzog's films and contemporary German cultural debates. The book will also appeal to those interested in the ongoing renegotiation - by Western and other cultures - of relationships between reason and passion, civilization and wild nature, knowledge and belief.